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    History Reinvented: Bras Of The Past Become Bras Of The Future

    When I first dipped my toes into the real world of fashion, far beyond my sketchbooks and the many images constantly swirling through my mind, that is. It was in grade 11 fashion class. I clearly remember wanting to create and study the proper techniques to get all of the ideas out of my head and onto a piece of paper so that the designs could become visually understood by whoever was to look at them. Instead, however, for the first whole semester, all we learned about was the history of fashion, and I hated it. Through the years though I have to say I have had many a time…

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    Why Garment Labels Fail:

    I’m a mother of two, well three if you count our dog… and my husband loves to collect Lego.. so you get the picture. The point is, I have patience. That is until I began investigating the horrors of the fashion industry, quite a few years back now, even before I became a mom. It has made me a pretty impatient shopper, to say the least, which is mainly due to the loosely guided regulations set in place within this industry. I have seen enough to say with confidence that the fashion industry’s standard labelling system is useless, outdated, and does nothing to clarify our rights as consumers to know…

  • Environment

    Protect Our Planet By Setting An Example:

    shop.wwf.ca Today it may seem like I am trying to trash conservancy organizations, but this is simply not the case. In fact, I can’t say enough good things as they work endlessly to conserve and protect our planet and the animals within it. However, that doesn’t mean there isn’t room for improvement, and I really hope that seeing this will help to shine a light on this matter and create change in the future. So moving on I must say that if keeping plastic out of our products, oceans, and lives is so important then why are such conservancy organizations not setting as much of an example for the public…

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    Frustration With Fabrics:

    I can see why a lot of sustainable clothing brands aren’t as sustainable as we think. To be sustainable for me means having as low of an environmental footprint as humanly possible. However, this is by no means an easy feat, as I have come to find out. A product or brand is not as sustainable as it could be if it is reliant on sourcing its materials and manufacturing overseas, and does not know the processes involved throughout every step of its supply chain. Just like cotton from China isn’t considered sustainable just because it’s not polyester. I also don’t care what kind of cotton it is if it’s not…

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    Stress & Shopping

    When you think of stress, shopping is probably not the first thing that comes to mind, and although that is normal it is mildly concerning. Shopping is not as traumatic as some stresses nor is it an in the moment type stress like an accident or having your vehicle break down on the side of the road. Those types of stress although some may take longer to recover from than others, you eventually heal. With the case of shopping, however, it is a vicious cycle that is the source of a lot of constant daily stress, which in turn can cause illnesses like depression and anxiety. Take my life for…

  • Fiber Research

    Fibers: The Good, The Bad, & The Ugly

     To make clothes we need fabric. To make fabric we need yarn. To make yarn we need fiber.  Fiber is one of the most critical factors to be considered when buying and making our clothes besides the size of course. It is one of the key factors which will determine the impact that item of clothing will have on the environment and on ourselves. It sets the tone for the values individuals and their companies hold for not only themselves ,but with respect to their workers and the environment as well. That being said fabric is the most underappreciated and overlooked part of our clothing. When I was younger I…

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    Bras Give You Cancer:

    Bras Give You Cancer: Photo By Uliana Kopanytsia on Unsplash Do bras really give you cancer? There have been many studies done on this topic but still we find ourselves left in the dark. According to Statista, the global lingerie retail market in 2018 was valued at around $29.84 billion USD, and they predict the number to increase to $49.5 billion USD in 2025. Bras are comprised of many different fabrics such as cotton, bamboo, elastane, power mesh, tricot, polyamide, microfiber, foam, and so on. These fabrics may seem unrecognizable by name but something they all have in common, besides cotton and bamboo of course, is that they are derived…

  • Environment

    MICROPLASTICS: You Eat What You Wear

    MICROPLASTICS: You Are What You Eat…You Eat What You Wear Mmmm plastic… says no one ever, though in today’s world that’s exactly our reality. In fact, we seem to be infatuated by everything plastic. Eating it, wearing it, most of the things we own are made of it, and even putting our things in it. When you really stop and look around it’s baffling to see just how much we let this toxic man-made product into our lives. So how might this be you ask? There are many ways we consume plastic and I’m not talking about gum; yes gum is plastic. I’m actually talking about the garbage and plastic…

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  • Fiber Research

    Farm Fiber Economy

    FARM FIBER ECONOMY: Photo by Ariana Prestes on Unsplash Farm fiber economy is “one that brings regionally manufactured garments and products to local, national, and international markets while connecting us more closely with agricultural lands that grow non-toxic fiber sources.” – Watershed Sentinel Fibershed is a non-profit organization founded in 2010 by Rebecca Burgess, after she successfully accomplished her goal of producing a complete wardrobe using only materials sourced within a 241 km radius of where she was located. At the time she was mainly concerned about reducing her own carbon footprint, but since then she has been on a mission to help and inspire others to look into their…

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    Changing The Way We Source Necessary Materials For Our Brands

    CHANGING THE WAY WE SOURCE NECESSARY MATERIALS FOR OUR BRANDS: For the past several years it feels like our world has shifted towards a full blown environmental movement, but are we really doing enough or is it all just marketing? I see sustainable brands that are doing everything they can to set an example of being truly environmentally friendly, and I also see some greenwashing. The majority however, I feel are trying their best to do the right thing but are missing the bigger picture. Whether it be intentional or a lack of resources the question we should all start asking ourselves is where do our materials, critical to our…

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